Tuesday, November 22, 2011

Bike-sharing a Start for Life-sharing

Bike-sharing can be very romantic. A chance meeting at a docking station, a smile while passing one another on the street, or a knowing glance while waiting for the traffic signal to change could just be the beginning of many shared rides together.

Bike-sharing is very romantic. Over last weekend in Zhongzhan, China, a groom and his best men used the bike-sharing system to pick up the bride and go to their wedding.

But nothing can be as romantic as this fashion on a bike-share:

With millions and millions of rides on bike-shared bikes in the last few years, it's no wonder that the world is in love with bike-sharing.

images: Lovers - Ault's Photos, Wedding Party- Zhongzhan, Wedding Dress - Beautifullytold

Russell Meddin    bikesharephiladelphia.org

Tuesday, November 8, 2011

Mo' Incentives to Cycle

Bicycling is good for physical health, environmental health, and the alleviation of traffic congestion, so encouraging bikes use is an essential public priority. Design firm LUNAR Europe, Green City e.V., and the University of Wuppertal, all based in Germany, have partnered to develop mo’, which offers compensation for the use of bicycles and public transportation. mo’ subscribers use their smartcard to rent standard bikes, cargobikes, ebikes, and cars, as well as use public transportation. Subscribers collect mo’ miles by riding bicycles or “eco-friendly transport” and the more mo’ miles one has, the cheaper it is to rent a car.

Users are given a bike tag that tracks the miles ridden on their own bike, while the mo’ card used to access public transportation records the distance travelled on trains or busses. Thus, mo’ provides an array of bikes to be shared in their program, while also rewarding users for using these environmentally responsible methods of transportation. The purpose of this multifaceted approach to encouraging sustainable transportation is to give users every incentive to change their habits over the long term. The driving force of mo’s design team, Dirk Hessenbruch, claims “mo’ points out concrete, feasible alternatives that are based on people’s needs. mo’ means mobility for the city of tomorrow.”

What could be mo' better than that?

Image Credit: Dexigner.com

p.s. - This is The Bike-sharing Blog's 300th post! We can't wait to see what the next 300 mo' posts will be about. 

Thursday, November 3, 2011

Coca-Cola, A Healthy Drink for Bike-sharing

The bike-sharing world was all abuzz in August with the cite in The Bike-sharing Blog about the study in The British Medical Journal that used data from Bicing in Barcelona to conclude that "bike-sharing saves lives."  This study was funded by the Coca-Cola Foundation which has as one of its missions: "to support access to exercise, physical activity and nutritional education programs, programs that motivate behavior modification, and programs that encourage lifestyle/behavioral changes." The Foundation continues to fund TAPAS (Transportation, Air Pollution and Physical Activities) which will oversee similar studies on the health benefits of bike-sharing in Paris, Copenhagen, Basel, Warsaw and Prague. It is very worthwhile that these benefits are substantiated with scholarly studies.

It is ironic though, that these studies are funded by a company which makes the high sugar content soft drinks that are a major cause of the obesity and type II diabetes from which many populations in the world are suffering. Eradication of these conditions is often cited as one of the goals of the operators of bike sharing systems.

We at The Bike-sharing Blog will update you with the findings of these new studies as they are available. Oh, yes share a Coke with a friend!

image: World of Coca-Cola

Russell Meddin    bikesharephiladelphia.org